New Arrivals

Land your next big catch with the Daiwa Bass Steez Popper Frog Jr in a vibrant watermelon color. Engineered for topwater action, this lure mimics a...

Catch more fish with the Daiwa Lure 20 Tsukishita Bijin Small Iron 7G. Ideal for freshwater and saltwater fishing, its plated shirasu design mimics...

Catch more fish with the Daiwa Tsukishita Bijin Kotetsu 7G Gingira Chart Candy Lure. Perfect for freshwater fishing, this lure boasts vivid chartre...

Catch more fish with the Daiwa Tsukishita Bijin Kotetsu 7G Matte Chart Sardine Lure. Designed for precision and durability, its realistic appearanc...

Catch more fish with the Daiwa Moonflower Ajing Mio Shido Solid20S Krill Fishing Lure. Designed for precision and durability, it mimics the movemen...

Catch more fish with the Daiwa Tairaba Samurai Shore Rubber Free 40G Gold Lure. Perfect for shore fishing, this 40-gram lure features a gold finish...

Catch more rockfish and horse mackerel with the Daiwa Moonflower 55mm Luminous Shirasu lure. Designed for excellent visibility in low light, this l...

Lure in big catches with the Daiwa Moonflower Shirasu 55. Perfect for rockfish and horse mackerel, this lure offers realistic action and irresistib...

Catch more fish with the Daiwa Moonflower Young Beautiful Fish Shirasu 55 Ami Chirashi Lure. Designed for young fish, this lure offers vibrant colo...

Catch more with the Daiwa Moonflower 55 Sparkling Chart Lure, perfect for rockfish, horse mackerel, and whitebait. Its vibrant color and lifelike m...

Catch more rockfish and mackerel with the Daiwa Moonflower Shirasu 55 Lime Chart Lure. This high-visibility bait is designed for peak performance, ...

Entice the finest catches with the Daiwa Horse Mackerel Rockfish Moonflower Shizuru 50S Clear Glitter Lure. This durable, high-performance lure fea...

Catch more Horse Mackerel and Rockfish with the Daiwa Moonflower 50S Luminous Whitebait. This lure mimics aquatic prey with its lifelike design and...

Catch more Horse Mackerel and Rockfish with the Daiwa Shizuru 50S Keimura Fishing Lure. This high-quality lure features a Keimura finish, designed ...

Perfect for targeting horse mackerel and mebaru, the Daiwa Shizuru 50S Chart Back Clear lure offers excellent visibility in clear waters. This vers...

Catch attention with the Daiwa Horse Mackerel Rockfish Lure in Moonflower Shizuru 50S Glow Pink. Ideal for enticing rockfish, this glowing pink lur...

Catch the big one with the Daiwa Horse Mackerel Rockfish Moonflower Shizuru 50S Ami Chirashi Lure. Designed for rockfish enthusiasts, this lure mim...

Perfect for night fishing, the Daiwa Ajing Mebaring 42S-DR Moonlight Sardine Lure mimics natural sardine movement. Its glowing design and precise a...

Catch more rockfish and horse mackerel with the Daiwa Moonflower Night Fog Z42S-Dr Half Pink Lure. Featuring a unique half pink design, it ensures ...

Catch your next trophy with the Daiwa Ajing Mebaring Glow Pink 42S-Dr Lure in the Moonflower Edition. Its unique glow pink design attracts fish eve...

Catch more fish with the Daiwa Moonflower Night Fog Rockfish Mackerel Lure Z42S-Dr Half Chart. Designed for night fishing, this durable lure mimics...

Catch more under the moonlit water with the Daiwa Ajing Mebaring Moonflower Night Fog Z Glow White 42S-Dr Lure. Designed for precision, it glows in...

Perfect for moonlit fishing adventures, the Daiwa Ajing Mebaring 42S Dr Lure in Moonflower Night Clear Glitter offers superior performance and visi...

Perfect for rockfishing enthusiasts, the Daiwa Moonflower Yuunagi 40F Rockfishing Rod Invitation Clear offers precision and durability. Its lightwe...